Post by account_disabled on Dec 20, 2023 4:34:35 GMT -5
Ever since Facebook launched the ability to target ads on Instagram last year, we've been eagerly anticipating improvements to business profiles. Above all, any kind of analytics was missing, and that is exactly what will change in the near future. Take a look at what you can look forward to. Instagram recently announced the launch of business profiles, as many companies and brands have been asking for this option for a long time. They first introduced the new feature in the USA, Australia and New Zealand, and by the end of the year the company account should be available worldwide.
Some Slovak C Level Executive List brands already have this function, so it can be expected that company profiles will soon come to the Czech Republic as well. Advantages of company profiles Call-to-action buttons How will a business profile differ from a personal one? First of all, it is an improved possibility of contact with your fans. A call-to-action button for contact will be added , you will be able to add an address, phone number or email . Below the profile photo, the category of what the given company offers and what it does is displayed. This is the same category as the one you have listed on the linked Facebook page. image Source: Facebook.com Analytical overviews After converting your profile to a business account, you get access to Insights , using the analytical tool you can find out more information about your user base, their age, gender or geographic data. Reports will contain basic information: Views - how many times your post has been viewed.
Reach - the number of unique accounts that saw your post. Clicks to the website - how many people clicked on your link pointing to the website. Follower Activity - Average length of stay of your followers on Instagram. In the Top posts tab , you will see an overview of all your posts for the given period, which will be sorted by success. This will help you see what content worked better for you. image Source: Facebook.com Post graduation Another new feature is the ability to promote your posts directly in the application. Just click the Promote button below the post and set up the ad, similar to how it is on Facebook. You can choose the campaign goal, audience, budget or duration. image Source: Facebook.com How to get a business account on Instagram? If this option is already available in the given country, the item "Switch to company profile" will appear in the settings .
Some Slovak C Level Executive List brands already have this function, so it can be expected that company profiles will soon come to the Czech Republic as well. Advantages of company profiles Call-to-action buttons How will a business profile differ from a personal one? First of all, it is an improved possibility of contact with your fans. A call-to-action button for contact will be added , you will be able to add an address, phone number or email . Below the profile photo, the category of what the given company offers and what it does is displayed. This is the same category as the one you have listed on the linked Facebook page. image Source: Facebook.com Analytical overviews After converting your profile to a business account, you get access to Insights , using the analytical tool you can find out more information about your user base, their age, gender or geographic data. Reports will contain basic information: Views - how many times your post has been viewed.
Reach - the number of unique accounts that saw your post. Clicks to the website - how many people clicked on your link pointing to the website. Follower Activity - Average length of stay of your followers on Instagram. In the Top posts tab , you will see an overview of all your posts for the given period, which will be sorted by success. This will help you see what content worked better for you. image Source: Facebook.com Post graduation Another new feature is the ability to promote your posts directly in the application. Just click the Promote button below the post and set up the ad, similar to how it is on Facebook. You can choose the campaign goal, audience, budget or duration. image Source: Facebook.com How to get a business account on Instagram? If this option is already available in the given country, the item "Switch to company profile" will appear in the settings .