Post by account_disabled on Dec 20, 2023 3:37:39 GMT -5
Hashtags, selfies, filters, instastories, this is the world of Instagram, which has been reigning over social networks lately. He just won a separate conference, the Instameet summit, which of course we couldn't miss. What interesting things did we take away? image At nine in the morning we meet in the hall of the French InsT*tute, everyone throws selfies around, takes pictures of breakfast from all angles and fills social networks. We are no exception, of course. Take a look at our special from this year's Instasummit 2017 . A few numbers to start with While last year was marked by Snapchat , this year Instagram is among the most popular social networks. In the last few months, he has put himself fully into it and prepared a number of new functions. What about the fact that he was mostly inspired by rival Snapchat. The Instagram strategy worked and the numbers are skyrocketing again .
image Twitter B2B Email List gizmax What does the average Instagramer look like in the Czech Republic? The introductory block of lectures focused on Instagram data, metrics and analytics. The first speaker was Jana Ada Kubíčková from Socialbakers. We took away from her fast and dynamic lecture about the investigated sample of Czech Instagram accounts: If IG continues to grow, as it has been, it will have 100 million more users every six months . The average Instagram user is a single woman, aged 18-24, from a major city . 20% of users have less than 100 followers. 10% published less than 10 posts. The average user has added 26 posts . People most like to share photos of people (30%), selfies and food . In the Czech Republic, 50% do not use any filter .
Paradoxically, the second most used filter is XPro 2, which changes the photo a lot. Czech Gram image Instagram on the Castle Next came Tomáš Pflanzer from Nielsen Atmosphere, who gave a lecture on Snapchat last year. It was no coincidence that the audience debated the fall of Snapchat, Tomáš put it in perspective, Snapchat is not completely dead, it just stopped its rapid growth and the number of users, especially in the 25-44 age group, decreased. They take Instagram as their old acquaintance , and when it improved its functionality, they were happy to return to it. "Snapchat is dead, long live Instagram" Snapchat has a third fewer users in 2017 compared to last year and is only leading thanks to filters. As we assume, Facebook will soon also put a stop to this.
image Twitter B2B Email List gizmax What does the average Instagramer look like in the Czech Republic? The introductory block of lectures focused on Instagram data, metrics and analytics. The first speaker was Jana Ada Kubíčková from Socialbakers. We took away from her fast and dynamic lecture about the investigated sample of Czech Instagram accounts: If IG continues to grow, as it has been, it will have 100 million more users every six months . The average Instagram user is a single woman, aged 18-24, from a major city . 20% of users have less than 100 followers. 10% published less than 10 posts. The average user has added 26 posts . People most like to share photos of people (30%), selfies and food . In the Czech Republic, 50% do not use any filter .
Paradoxically, the second most used filter is XPro 2, which changes the photo a lot. Czech Gram image Instagram on the Castle Next came Tomáš Pflanzer from Nielsen Atmosphere, who gave a lecture on Snapchat last year. It was no coincidence that the audience debated the fall of Snapchat, Tomáš put it in perspective, Snapchat is not completely dead, it just stopped its rapid growth and the number of users, especially in the 25-44 age group, decreased. They take Instagram as their old acquaintance , and when it improved its functionality, they were happy to return to it. "Snapchat is dead, long live Instagram" Snapchat has a third fewer users in 2017 compared to last year and is only leading thanks to filters. As we assume, Facebook will soon also put a stop to this.